Specialized

Specialized’s mission is to be the best bicycle company in the world. Having introduced us to folding clincher tyres in the ‘70s; the first production mountain bike in ‘81; genre defining FSR dual suspension MTBs and their Body Geometry range of clinically tested saddles, shoes and gloves in the 90’s; Roubaix race-ready sportive bikes in the noughties; truly trail-worthy Turbo e-bikes over the last year; and so much more: Specialized have lived up to their ambition to create innovative cycling equipment that is up there with the very best.
  • Why Buy This?
    • Measurably increase power, reduce time to exhaustion, and reduce injury by aligning hip, knee, and foot.
    • Customised longitudinal arch and metatarsals support with Red+, Blue++, or Green+++ contour.
    • Combine Body Geometry shoes, footbeds, and wedges to maximise performance benefits
    more info
  • Specialized Turbo Como 4.0 2023 Electric Bike
    £3,000.00
    Pay monthly from £103.77

    In stock

    Why Buy This?
    • Turbo Full Power 2.0 motor and 710Wh battery provide a smooth, seamless, and shockingly quiet amplification of your efforts
    • Use the Mission Control app to disable your bike’s motor and activate the motion sensor alarm. Once locked, the motor cannot be enabled again except by the owner
    • Equipped with DryTech Fenders, LED front and rear lights and a 27kg capacity rear HD rack
    more info
  • Specialized Sirrus X 4.0 2024 Hybrid Bike
    £1,400.00
    Pay monthly from £48.43

    In stock

    Why Buy This?
    • Next-level comfort from the Shared Platform Body Geometry saddle, handgrips, and pedals
    • Future Shock 1.5 delivers 20mm of compliance to give maximum comfort and control over the rough stuff.
    • Wide-range 1x11 SRAM NX shifting delivers precise shifting for the long haul.
    more info
  • Specialized Diverge E5 2024 Gravel Bike
    £1,200.00
    Pay monthly from £41.51

    In stock

    Why Buy This?
    • A gravel bike that's quick and lively, but stable and confident when the terrain gets rough
    • Premium E5 alloy frame and a full carbon FACT fork
    • 47mm of tire clearance with a 700c wheel and 2.1" with a 650b wheel
    more info
  • Why Buy This?
    • Lightweight and high-strength premium carbon fork with BoostTM 12x110mm thru-axle
    • Future Shock 1.5 reduces impacts from rough roads and terrain
    • Turbo Super Light mounted rear rack, Racktime-compatible for your favorite bags and panniers, and DRYTECH fenders to keep the spray away
    more info
  • Why Buy This?
    • Exceptional performance with a full SRAM Rival eTap AXS groupset with power meter
    • 15% lighter frame than the Tarmac SL7
    • Massive gains in stiffness-to-weight - an improvement of 33% over the SL7
    more info
  • Specialized Diverge Sport Carbon 2024 Gravel Bike
    £3,200.00
    Pay monthly from £110.69

    In stock

    Why Buy This?
    • New gravel geometry provides a capable and stable bike in the dirt, that's still responsive and nimble on the road
    • Future Shock 1.5 is ideal technology for the gravel rider. With 20mm of axial compliance
    • The new Diverge has a whopping 47mm of tire clearance with a 700c wheel and 2.1" with a 650b wheel
    more info
  • Specialized Tarmac SL7 Comp 2024 Road Bike
    £4,250.00
    Pay monthly from £147.01

    In stock

    Why Buy This?
    • New Shimano 105 Di2 12-speed groupset and hydraulic brakes
    • Carbon frame and forks deliver a bike that's incredibly fast and comfortable
    • Advanced aerodynamics without the weight penalty
    more info
  • Why Buy This?
    • Lighter, faster, and smoother than any road bike ever made
    • Future Shock helps keep your hands and bars steady for a smoother ride
    • Delivers better traction than ever on rough roads and even light gravel
    more info
  • Specialized Aethos Sport 2024 Road Bike
    £3,250.00
    Pay monthly from £112.42

    In stock

    Why Buy This?
    • Straddles the line between ride quality, extreme lightweight, and undeniable style
    • The incredible Aethos available at a new, lower price-point for 2024
    • Ultra-reliable Shimano 105 12-speed gearing and powerful 105 hydraulic brakes
    more info
Specialized’s mission is to be the best bicycle company in the world. Having introduced us to folding clincher tyres in the ‘70s; the first production mountain bike in ‘81; genre defining FSR dual suspension MTBs and their Body Geometry range of clinically tested saddles, shoes and gloves in the 90’s; Roubaix race-ready sportive bikes in the noughties; truly trail-worthy Turbo e-bikes over the last year; and so much more: Specialized have lived up to their ambition to create innovative cycling equipment that is up there with the very best.