Bicycles are our passion. To quote the Pulitzer Prize-winning Californian novelist, William Saroyan, 'The bicycle is the noblest invention of mankind. I love the bicycle. I always have. I can think of no sincere, decent human being, male or female, young or old, saint or sinner, who can resist the bicycle.'
Whyte bikes made their name with mountain bikes, and over the past half dozen years Whyte have devoted as much attention to creating extraordinary urban bikes. What sets Whyte apart? Whyte bikes' chief designer, Ian Alexander, replied ‘We see ourselves as a riders’ brand. When we give experienced cyclists a Whyte to try out, they almost always ‘get it’ immediately.' Find out more about Whyte bikes on our Blog.